Yesterday we touched on how effective articles and article writing can be if you are trying to SEO (search engine optimize) your lead capture page.
Another way you can very effectively acquire one-way links to your lead capture page is through starting your own blog. With a blog you can easily create blog posts or entries describing your products and opportunity you can include links back to your lead capture page(s). resulting in one-way links.
You can also use your blog to do what’s called a triangular or 3 way link exchange.
If you have your blog and a lead capture page you have 2 sites right…?
So what we do is use our blog to exchange links with other related websites. We place their link on our blog but we ask them to place a link leading back to our lead capture page from their site. So in actual fact each of you will be getting a one way link. Hence why it’s called a triangular or 3-way link exchange.
This can actually be one of the most effective methods of Search engine optimizing your lead capture page but it’s not an instant solution. A linking campaign can take several hours of boring work.
I won’t go into all of the details about setting up a blog here but you can find some more great information about blogging at Blog Your MLM an information website I created all about blogging your MLM.
In many cases it is possible to be on the first page of search results for an MLM company name or product name with less then 25 incoming links to your website. The competition for natural search engine rankings is really not that fierce for many MLM companies and products.
And if you’re just getting started here are a few more places where you can place your links and have them count as backlinks to your website.
FreeMLMAdvertising.Com – This is a free site I created where you can post ad’s about your products and opportunities. It’s a blog and you can post as many times as you like. If you write a short article about your product or opportunity this would be a great place to put it. This blog is found for many different keywords within Google, Yahoo and MLM. A great place to submit your link.
FreeAdvertisingForum.Com – This is another free site where you can post your ads and get additional backlinks to your site. Don’t count on this site to deliver much quality traffic but it will most definitely get your links spidered and generate backlinks to your lead capture page.
Almost ANY MLM or Network Marketing discussion boards ONLY if they allow a signature file are also great places to post your link. Many forums are spidered by all the major search engines and if you are an active poster utilizing the signature file the search engines will record these as backlinks as well.
Search engine optimization isn’t a quick fix by any means and if you plan on doing this I would also be concentrating on generating other streams of traffic because linking your way into the search engine results can take a little time, effort and patience. When you get there though the reward will be an endless stream of super targeted visitors to your lead capture page which will result in a steady flow of company specific real time MLM leads for your business.
Hopefully this short tutorial has helped you to understand a little more about the search engines and how you can actually get your site listed.